Credit: Mashable.com
This week, I have seen two examples of social media helping out music. As a music major and all around lover of the musical world, I was really excited to see both posts. The first, from Mashable, details VH1 working with Foursquare for VH1’s Save the Music Foundation. This social event allows Foursquare users who follow VH1 to get a limited edition VH1 Save the Music badge when they check in at a US music venue. Then, VH1 will donate up to 35,000 dollars to the foundation for every badge awarded.
The other music-social team up, reported on here by Social Times, describes ‘Virtual Choir,’ a Youtube experience that brings singers from 73 countries together performing one piece. The project, run by Grammy Award-winning composer Eric Whitacre, allows singers to record themselves singing along to a prerecorded piece of music. Then, all submissions are edited together to create one video of a virtual choir. This year, there were 3,746 submissions, which were edited into a video that premieres in April in New York City. (You can check here for more information.)
Credit: Virtual Choir 3
Both projects are extremely different, yet both demonstrate how social has the power to help a common cause (in this case music) and in the case of Virtual Choir, actually create music. Though social is often times a content sharing device, it can also easily act as a campaign platform for a good cause. Since social media has such a far-reaching scope and is so easily accessible, it lends itself to projects such as Virtual Choir and VH1 Save the Music.
Seeing Social 